Overview:
SOFTSWISS continues to expand the team and is looking for a CRM Technical Manager. We need a true, experienced, accomplished professional who shares our culture and values.
About Product:
SOFTSWISS Managed Services
A part of SOFTSWISS solutions offered to clients to facilitate their iGaming brand growth.
Key responsibilities:
- Develop and implement strategic CRM plans tailored to the casino verticals, enhancing processes and automating workflows
- Support operational teams with scalable solutions to improve campaign management efficiency and effectiveness
- Conduct regular analysis of customer data to identify trends, behaviors, and opportunities for improvement
- Provide insights and actionable recommendations to senior management based on data analysis
- Manage multiple CRM projects, ensuring timely delivery, stakeholder alignment, and measurable impact
- Collaborate with external partners to enhance CRM capabilities and tools
- Prepare and present regular reports on CRM performance and initiatives
- Stay informed on iGaming trends, compliance requirements, and best practices to keep CRM efforts competitive and compliant
Requirements:
- 2+ years of CRM experience within the iGaming industry/related sectors
- Proven success in a strategic CRM role with cross-functional project management skills
- Strong analytical skills with the ability to interpret data and drive decision-making
- Experience in customer lifecycle management, segmentation, and multi-channel campaign execution CRM Technical Manager - Senior Job - Vacancy in Poland, Georgia, Malta & Remote | SOFTSWISS Careers
- Familiarity with CRM platforms, ESPs, Tableau, and analytics tools
- Proactive and solution-oriented mindset with a deep understanding of customer behavior in online gaming environments
- Fluency in English (B2+); additional languages are a plus
- Self-organised, detail-oriented, and able to work in a fast-paced environment