Starting your own standalone casino is a time and cost-consuming process. Besides all the legal questions, such as company setup and licensing, you have to find the most effective way to handle payments, open a merchant account, make agreements with multiple electronic payment system providers, and organise efficient customer support, and the list goes on.
It’s not a big issue in case you are lucky to find a reliable service provider. One who does not just deliver quality software but provides a turnkey solution.
White Label vs Standalone Casino | SOFTSWISSWhy Choose a White Label Casino?
White Label vs Standalone Casino | SOFTSWISSThis option also comes with ready payment processing, and since all payments are handled by the white label casino provider and master licence holder, it eliminates the hassle of building a dedicated payments management department on the client's side.
Besides the quicker time-to-market, a significant advantage of a white label casino to be mentioned is the affordability in terms of set-up pricing. The entrance costs are considerably lower than those you handle with a standalone casino. And since you have plenty of time to concentrate on marketing, the chances to quickly start earning profits increase.
Understanding the White Label Casino Cost
White Label vs Standalone Casino | SOFTSWISSIt's essential for prospective operators to understand though that while this white label casino price includes the basic infrastructure and operational needs, additional costs may arise based on specific requirements and customisations.
The Downside of White Labelling Your Online Casino
White Label vs Standalone Casino | SOFTSWISSSo you really need to concentrate on promotion and develop an efficient marketing strategy to attract players and be able to cover monthly expenses.
Also, with a white label casino, the level of control of your casino operations is lower and there is limited scope for customisation. At the same time, the casino software development responsibility and risks are also much lower.
White Label Casino and Standalone Casino Options Compared
The comparison table below will be useful to anyone unsure about whether to start a standalone casino or go with a white label casino option.

Standalone Vs White Label: Takeaways
Recent changes in white label jurisdictions such as Curacao have everyone holding their breath as to where the industry will go next and whether the white label model will be sustainable in the future.
White Label vs Standalone Casino | SOFTSWISS at some point in your iGaming journey.