According to the 2024 annual crypto industry report, with its market capitalisation soaring to approximately 1.8 trillion euro, Bitcoin alone accounted for more than half of the total cryptocurrency market value, further solidifying its influence in both traditional and digital financial ecosystems. SOFTSWISS experts analysed data from over half of a thousand brands to reveal relevant crypto tendencies that evolved during 2024.
The Big Picture: Stable Growth in the iGaming Landscape
SOFTSWISS data shows that the Total Bet Sum, encompassing both fiat and cryptocurrency, grew by Crypto Betting Shift in 2024 | SOFTSWISS in 2024 compared to the previous year. Similarly, the Total Bet Count experienced the same growth rate, reflecting a strong upward trend in overall betting activity.
A detailed analysis since 2022 highlights a significantly faster rise in fiat bets compared to crypto. During 2024, the Fiat Bet Sum surged by 40.1%, showcasing its stable growth. Meanwhile, a more cautious approach toward crypto payments has resulted in a slower growth rate for the Crypto Bet Sum. This shift contributed to a 2.5-percentage-point (p.p.) decline in the crypto share in 2024, emphasising the increasing dominance of fiat transactions in the betting landscape.
Crypto Betting Shift in 2024 | SOFTSWISSBitcoin’s Exchange Rate Impact
SOFTSWISS data confirms that cryptocurrency continues to play a significant role in iGaming payments. In 2024, the Crypto Bet Sum increased by 18.7% compared to the previous year. However, the Crypto Betting Shift in 2024 | SOFTSWISS declined by 12.8%, indicating a more cautious approach to crypto betting amid Bitcoin’s rising exchange rate.
The surge in Bitcoin’s value also drove a Crypto Betting Shift in 2024 | SOFTSWISS in the Crypto Betting Shift in 2024 | SOFTSWISS in 2024, while the average fiat bet remained stable. This trend highlights a strong correlation between the total wagered sum and fluctuations in cryptocurrency exchange rates.