Affilka by SOFTSWISS expands the capabilities of its affiliate marketing tracking platform with the launch of a new module for poker sites. Affilka can now provide its services not only to online casinos and sportsbooks but also to online poker sites.
Affilka by SOFTSWISS Launches Poker Module | SOFTSWISS- Poker Rounds Count – the number of rounds a player has played in a poker game
- Poker Bets Sum – the bet sum a player has placed in poker games
- Poker Rake Sum – the commission fee taken by the poker room operating a poker game
- Poker Bonuses Sum – the sum of bonuses issued to the player
- Poker Balance Corrections Sum – the amount of manual adjustments to the player's balance
- Poker Third Party Fees Sum – any fees paid by an online poker room for various third party services
- Poker Net Revenue Sum – the poker site net profit excluding bonuses, balance adjustments, and third-party fees.
Along with the API update, the Affilka team expanded the Сommission Сonstructor for CPA, RevShare and Hybrid deals (a combination of CPA and RevShare).
Affilka by SOFTSWISS Launches Poker Module | SOFTSWISSWhen using the RevShare model, the poker site pays the affiliate a percentage of the revenue. A poker site owner may pay affiliates a percentage of the gross revenue which is the rake generated by the referred players. The owner may also pay a percentage of the Net Revenue (rake minus bonuses, balance adjustments, third-party fees such as payment system fees, taxes, poker network fees, etc.).
"I am pleased to announce the launch of the long-awaited poker module that will expand Affilka coverage. Not only casinos and sportsbooks but also online poker sites will now be able to use our platform's unique tools to acquire new players. Poker is an important part of the iGaming industry, so we have worked hard to offer our software solution for poker rooms", Affilka by SOFTSWISS Launches Poker Module | SOFTSWISS
When it comes to postbacks, they have also been refined. In addition to the classic postbacks for registration, first deposit, any deposit, qualification, as well as casino and sportsbook NGR, Affilka has added postbacks for Poker Rake Sum and Poker Net Revenue Sum. Moreover, qualifying postbacks now include variables containing the Poker Rake Sum values of a qualifying player.
The Affilka affiliate management software platform allows casinos, sportsbooks and poker sites to run affiliate programs in order to promote their businesses. With Affilka’s tools, it is possible to track the effectiveness of affiliate programs, organise work with affiliates and analyse player behaviour.