A jackpot is a widely proven tool that helps casinos differentiate themselves from their competitors. Jackpots are normally run via a jackpot system. SOFTSWISS, however, has developed a completely new jackpot tool – the Jackpot Aggregator. Here we will discuss two types of jackpot tools, as well as the strengths and weaknesses of each solution. Let's get started!
Why Do Casinos Need Jackpots?
Flashy websites alone do not attract many players these days, but thrills do. When players have the opportunity to win a huge sum of money, they are much more invested in around. And that is exactly what jackpots offer. For players, it's a chance to try their luck, rack up large winnings, and experience incredible emotions. However, what does the jackpot offer for operators?
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Brand Awareness.
Attention towards a casino always increases when it features a jackpot that has captivating mechanics and a good prize pool. Therefore jackpots help establish a casino as progressive and reliable and contribute to brand awareness.
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Diversity.
It will be difficult to surprise sophisticated bettors by offering yet another slot with sharp graphics in 2025 – you need to provide unique offers that stand out. A unique, branded jackpot is a good way to go.
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Growth of the Audience.
A wide range of unique options for players makes it much easier for casinos to entertain their engaged audience and attract new bettors. In addition, there is a type of player called "a jackpot hunter", who actively seeks out jackpot games and definitely will not miss your offer.
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Keeping Up With Progress.
Gamification, excitement, and fresh ideas are always relevant. Although jackpots came to us from the early days of poker, they are gaining popularity and unfolding in new forms in online gambling. It is important to spot this trend and offer the jackpot to the audience at the appropriate time.