Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS MENU
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Alexander Kamenetskyi

Alexander Kamenetskyi

Head of Sportsbook
Time with SOFTSWISS: 2020 – Present

Alexander Kamenetskyi, who joined SOFTSWISS in May 2020 as Sportsbook Product Owner and became Head of Sportsbook by July 2022, has significantly influenced the company's sports betting division. His journey reflects remarkable innovation and leadership in this new venture for SOFTSWISS.

Educated in Computer Networks and Systems at the National Technical University of Ukraine and Clinical Psychology at the Kyiv Institute of Modern Psychology and Psychotherapy, Alexander combines technological and psychological expertise in his approach to product development and team leadership.

Before SOFTSWISS, he excelled in the gambling and sports betting industry, notably at Aspira Ltd. as Chief Business Development Officer and at Betinvest. His roles focused on strategic product development, big data in sports technology, project management, and market analysis.

Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development
Leadership in Sportsbook Innovation
Strategic Business Development
Big Data Analysis and Application
Team Building and Management
Market Expansion and Growth Strategy
Product and Brand Development

Latest Articles

Interviews
September 29, 2023
Casino Operators Expand into Sports Betting
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, delves into the pivotal question: why should online ca...
Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS
Interviews
September 19, 2023
Exclusive Interview to Yogonet
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, speaks to Yogonet about gamification, strategies to ef...
Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS
Interviews
September 18, 2023
Exclusive Interview to SBC News
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, shares his insights in an exclusive inerview.
Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS
Interviews
August 25, 2023
Expert roundtable on key CS:GO analytics
In an exclusive roundtable for SBC, Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, joins other speake...
Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS
Interviews
July 3, 2023
Expert roundtable on sportsbetting
Alexander Kamentskyi, Head of SOFTSWISS Sportsbook, explores sports betting around the world with Altenar, ...
Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS
Interviews
July 3, 2021
SoftSwiss Sportsbook: why we went in-house
Sportsbook Platform's Alexander Kamenetskyi answers questions about why software development ended up going...
Alexander Kamenetskyi, Head of Sportsbook | SOFTSWISS

SOFTSWISS VOICES

Hear directly from the minds behind the SOFTSWISS mission. Their thoughts, encapsulated.
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It’s not just about being first or the biggest. For me, it’s about building a team that really believes in what we do. We’re here to make a difference, to innovate, to improve. Every day, we’re focused on creating solutions that aren’t just good, but great – for us, for our clients, for the industry.
Alexander Kamenetskyi
Head of Sportsbook

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